I am still reading Thinking Fast and Slow by Daniel Kahneman. It’s a book about human psychology and the different behaviours of the human mind. In a previous chapter, I was learning about something called ‘Less is more’. In short, it means that minimalism in writing or scenarios can improve focus and reduce stress. People overestimate a simple question when viewed by itself. This is because our brain is used to making shortcuts in order to solve a problem so adding many variables can slow down the process and be inefficient.
“They added a cheap gift to the expensive product, and made the whole deal less attractive. Less is more in this case.”
“In most situations, a direct comparison makes people more
careful and more logical. But not always. Sometimes intuition
beats logic even when the correct answer stares you in the face. (pg. 165)
Like the IRJE before, and to come, this quote is a part of the examples given at the end of the chapter. These are also really good examples of Less is More. As you can see in the first part of the quote, you can see how maybe adding something of less value, or something that doesn’t fit, can decrease the value of something.